“It is what you read when you don’t have to that determines what you will be when you can’t help it.” ? Oscar Wilde
Sales books come and sales books go.
Yet, some books are better than others.
Some are so good they’ll transform the way we think about prospecting, selling, following up, and generally engage with the overall sales process.
What follows is a list of sales books -some classic, some new – that will deepen your knowledge on everything from how people think, to navigating ever-changing selling climates.
Cherilynn Castleman’s “What’s in the C.A.R.D.S.?” is a much-needed handbook for selling through a global pandemic. This new book has already garnered positive reviews, making it a must-read for salespeople confused and frustrated by current events.
