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What’s in the CARDS? 5 Post-Pandemic Sales Strategies

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About Cherilynn

The Relationship Sales Expert


I started my career in social work but soon discovered that I would need to develop sales skills to secure funding for my program. I landed a job selling life insurance door-to-door. I was quite successful in my door-to-door life insurance sales job. My career rose from sales leader to sales manager, then from vice president to general manager.

As the general manager, I carried profit-and-loss responsibilities and closed deals worth tens of millions of dollars in Asia, Central/South America, Europe, and the United States.

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As the economy continues to recover from the pandemic, modern consumers expect more out of their salespeople. Everything we knew about clients and consumer behavior has changed, and in order to drive success in a post-pandemic economy, our approach must change as well. To succeed in the wake of COVID-19, leading with empathy is the key to sales mastery.

What’s in the CARDS? 5 Post-Pandemic Sales Strategies, Global Sales Relationship Expert Cherilynn Castleman, MBA, draws on her 25 years of experience in enterprise sales to teach you the five core competencies you need to leverage your lived experiences and everyday superpowers to create authentic connections, strengthen client relationships and drive exponential revenue growth. With humor and honesty, Cherilynn uses her own career to show you how to take yours to the next level.

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Our Services


Coaching- a safe place where women can fully be themselves & through conversation, discover...

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Have you come to a crossroads on the journey to building the career you want?...

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Engage & build customer trust. Hire your first sales talent. Implement an achievable sales strategy...

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Start making your numbers and hold yourself to a higher standard! Connect with..

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Cherilynn Castleman of Sistas In Sales – Creating Connections that Matter

July 15, 2021 – Sales Leadership Podcast with Rob
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Inspiring saleswomen of color, with Cherilynn Castleman

July 12, 2021 – Unstoppable with Cynthia Barnes Cheril
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ringDNA Episode 930: 5 Post-Pandemic Sales Strategies, with Cherilynn Castleman

June 15, 2021 – Sales Enablement Podcast with Andy Pau
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Our Testimonials

Our Blogs

Get an A+ In Mentorship: The 5 As of Mentoring

Navigating your sales career in a shifting economy is easier with support from those who might have more expertise, thos...
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June 2021 Top Sales Magazine: Women in Sales

June 1, 2021Top Sales Magazine – June Edition Out Today This very special Women in Sales edition, is produce each year...
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#BreakIntoTechSales: Executive Leadership—The Path to the C-Suite

Angelique SlagleHead of SAP Human Experience Management Line of BusinessSAP North America I had the opportunity to inter...
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From Division I Athlete to Tech Sales Pro

Trey Lucas is a Sales Development Rep (SDR) for LImble CMMS, the Founder of Motiv8 the Culture, and a former Division I ...
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